Entrepreneurial Studies: Situational Analysis of using debt investors vs equity investors.
14) Now let's say our company is growing up. And we have a strong sense that if we put $1 into ads, it will produce $2 in new revenue. We should take some debt to fund this cust acq. We KNOW we can pay it back and this capital will be cheaper than equity to grow the biz.— Elizabeth Yin (@dunkhippo33) February 14, 2020